Two Ears, One Mouth. How Long Should You Talk?

Q The real question is - how long will your audience pay attention?

A In business, or business presentations, timing is everything, according to Christina Kaya, who heads Kayaco Seminars, (Kayaco.com) specializing in communication skills development for business. Holding the attention of your listeners for the duration of a presentation is easy when you understand that there are predictable patterns in the way people pay attention. Speakers who know how to work with these attention patterns can hold the attention of an audience to gain commitment and prompt action.